Benefits of using renderings for real estate marketing

Why are renderings for real estate so widely used?

Renderings for real estate are definitely the ultimate way to show that you are really serious about doing the best you can in illustrating and presenting a solution. The practice of using rendering may not be familiar to you just yet. However, here is a list of benefits that might make you curious to look deeper and find out how you can use it in your own interest.

Giving the house a very professional look
Being time and cost efficient
Taking the process one step further
Giving your customers the real-life experience
Being more competitive

Using renderings is widely spread among professionals working in very different activities.

Design Visualization

Choosing a visual model in order to start testing the market niche or doing some research on the way a product is perceived is more efficiently done by creating a render of the product. Anything from food to cars can be rendered and used in the process.

Marketing

Starting the process of marketing a product no longer needs to wait for the production process tobe finished. The rendering of the product can be used in order to create the marketing materials and the advertising prints.

Real Estate

In order to have an open house for the interested customers, real estate agents no longer need to spend time and money in order to give their customers a perfect house tour.

Interior Design

Having several design proposals for the same customer is no longer a job to be done in the company of a whole team. Having a rendering of the place allows the designer to change and adjust textures, objects, lighting and furniture with minimal effort.

E-Commerce

Showing the product that you sell online is no longer a matter of simple pictures. Renders place you in the elite of trading goods in a matter of hours.

Architecture

Engineers and architects can illustrate the project in a very professional manner, without even starting the building process. Investors have an excellent representation of the project that can convince them to get involved.

Benefits of using rendering in real estate

Sustainability

Go virtual for a sustainable future

Caring about a sustainable future The future of our planet is a serious matter that more and more businesses have started to consider. The environment must become an economic priority for many companies, as the discussion around sustainability is more alive than ever. Despite the possibility of slower growth when it comes to sales, having a more eco-friendly approach for

E-commerce

The future of museums

As technology evolves in front of our eyes, it’s obvious that more and more of the classics are being brought to the current times. That applies to museums as well. Usually seen as tourist attractions, museums provide us with history and representations of the past and are fine examples of how people perceive these places: a must when you go

Virtual Reality

PanoRender: working with the future in mind

A few years ago, someone had an idea. He started working towards having that idea come to life. Then someone else came along and helped. Then someone else and so on and so forth. A business was born. This sounds like every other generic story of how things appear in this world. But that’s just the way things work; the

E-commerce

The usefulness of online configurators

In this day and age, pretty much everybody is using the internet and staying online for at least one hour daily. We are connected with the world in a never seen way, up to date with news from even the smallest cities (one search is enough to find out what’s happening anywhere). A rising trend has been consumers searching for

E-commerce

The rise of virtual events

The premise of virtual events We’ve all dealt with the consequences of the pandemic: from staying indoors to wearing a mask almost everywhere. Businesses were impacted but PanoRender quickly understood the assignment and transformed something unexpected into something to work on, thus our entrance into the virtual events game. Let’s talk for example about how Microsoft’s annual Ignite 1-week conference

Future

The future of Real Estate Development and Architecture

Virtual Reality and Augmented Reality are two markets with high growth in the past few years and have even bigger growth potential for the future of Real Estate, Architecture, and not only. Especially when taking into consideration how the COVID pandemic has accelerated this movement. Great products have been developed such as Oculus Quest 2 that allowed for the VR

Future

A novel way to interact with digital environments

Over the past decades, the Internet has elevated the way people live. It revolutionized how we communicate, research, think, do business, and basically everything else. In the beginning, it was all ugly and slow. Most of us remember. However, it has evolved beautifully. Now we usually are not at the mercy of internet speed. Unless you’re in an isolated place,

Future

How will people interact with the web in 2025?

The internet has become more than just a nice perk, it became woven into our everyday life. We use it for payments, work, entertainment, communication, and everything else. Now even cars are using it for various features. Nonetheless, the Internet has been one of the defining factors of our society and it helped in booming our economy over the past

Using renderings and the benefits that they bring to real estate

Why are renderings for real estate so widely used?

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